Strategist

We’re looking for a Strategist.

Are you passionately curious about what makes businesses tick and customers behave the way they do? Do you have a strategic mindset that enables you to identify the true problem and find solutions to it? Are you a mid-level B2B Strategist that’s able to demonstrate a clear aptitude in integrated marketing? If so, then read on.

About the role.

Working closely with Silver’s Head of Strategy, Client Service and Creative teams you’ll proactively drive the strategic thinking across a number of client accounts.

You’ll work alongside colleagues and business owners to get to the truth and real meaning of organisations, using that to drive compelling strategic thought, communication plans and creative ideas.

You’ll bring and develop an understanding of customers, brands and digital media – working in a way that inspires forward thinking and award-winning work.

We’re looking to invest in, develop and help you grow in your career, all the while giving you exposure to clients that are leaders in their field. High-growth SMEs through to established enterprise organisations.

In return we ask for your energy, commitment and an unrelenting thirst to learn and develop.

Key responsibilities.

– Integrated campaign and contact strategy planning to meet the business objectives of clients

– Research and insight generation across live creative briefs – delivering inspiring briefings and working hand-in-hand with creative teams to drive award-winning output

– Working with clients and internal teams to define market segments, personas and consumer journeys

– Working with third parties (such as content syndication & data providers) to create plans that maximise ROI

– Undertaking in-depth marketing and content audits that drive clients and their marketing activities forward

– Designing, executing, and managing market, competitor and audience research and analysis to deliver insights that inform strategy development

– Develop measurement frameworks for marketing activity and communicate to clients the business impact of the work we deliver

– Support in the growth of accounts and new business pitches

– Own the customer, market and competitor information for clients, distributing across agency colleagues

– Encourage and support account teams to ‘think like a strategist’ – generating clear, actionable objectives, insights and behaviours

– Sharing information within the agency on the latest industry trends, campaigns and opinions – building on the agency’s specialisms in at least one area

– Participate in agency initiatives (challenge evenings, hacks etc) being part of a cross functional teams to deliver exciting new opportunities

– Not just do what is asked but determine what is needed and go beyond that!

Key qualities.

– Inquisitive mind and drive to do new, challenging work

– Experience in B2B marketing and preferably experience working within tech

– A perfect balance of creative and strategic thinking that is essential for complex problem solving

– Happy to debate and be challenged by others to reach a compelling consensus

– Analytical thinking – the ability to filter relevant information and arrive at a clear, informed point of view

– A passion for brands and influencing behaviours

– A self-starter who isn’t waiting to be briefed

– Persuasiveness; with strong one to one, group and written communication skills

– Digitally savvy

– Passionate about technology and innovation within the technology sector

Life at Silver

Silver is a values-based employer with a warm and friendly team with a fantastic portfolio of Global and US/UK clients, whose goal is to provide a hugely rewarding environment for employees to excel and grow.  

• Be a part of a truly global network and help drive multi-market campaigns, whilst regularly working with colleagues across the globe. 
• You could benefit from the opportunity to be able to visit the UK for meetings and team building events. 
• Flexibility. We fully embrace hybrid and flexible working, but human contact remains an important element of our culture. 
• Our Silver Social Club provides ongoing initiatives for charitable giving, online Pilates, employee celebrations and recognitions, Silver Suppers, quizzes, and twice-yearly get-togethers.  
• Maintaining work-life balance. We all work hard and are committed to our clients, but having a life outside of work matters to all of us, and we support each other to achieve it. 
• We provide 18 days PTO, 12 US state holidays, office closure between Christmas and New Year’s Day, 4-week sabbaticals, healthcare stipend, generous parental leave, emergency childcare provision and 401K.  

We care about our clients and teammates and ask you bring that same level of care to the table. If you are someone who takes initiative, loves all things agency-life, and knows how to wow clients, then Silver might be a great match for you.   

We worked hard to create a culture of inclusivity and genuine community. Our company is built on teamwork, and the best teams are ones where everyone can share their views. Whatever your background, however you identify, you’ll be listened to, encouraged, and given the tools and training you need to get ahead. You’ll always know where you are with us. We are open. We are fair. And we believe in opportunities for everyone. We believe in equity for all.  

We look forward to hearing from you soon!