Silver creative, brand and digital marketing services has created huge demand for KPMG small business accounting with a good measure of old fashioned above the line highly-targeted billboard and London Tube advertising campaign allied to an on-line push, driving traffic.
The receiving website has delivered huge sales conversion and was awarded the coveted B2B Marketing Awards Gold award. The initial campaign is being folowed up with further press and radio media campaigns titled: It’s time to #THINKBIGGER. Listen out for our #SmallBusiness #Accounting poem on @1055XFM and @LBC.
“The output of this campaign was phenomenal; it was exactly what we were after. It was edgy, it was cool, and it was relevant. It got us much more engagement with our audience.”
Bivek Sharma, Partner & Head
Small Business Accounting – KPMG
Silver Creative Services
More about KPMG SBA
A Big Four accounting firm in London, working for small businesses nationwide, KPMG SBA believe that Britain’s small businesses deserve better from their accountants. Accountants in London and all over the country should be doing much more than just filling in tax returns: they should be offering insights in all kinds of business-critical areas, from working out cash flow to generating management reports and advising on sources of finance. KPMG SBA think that small businesses should be given this level of support as part of their flat fee, without being hit with huge additional bills. With KPMG’s new, fixed-fee Small Business Accounting, they’re providing just this kind of service.