With a number of benefits to the reseller such as MiTrend Premium access, access to a Unity demo unity and a suite of enablement material, Flash Club supports an All-Flash first conversation in a market with a growing appetite for this technology.

Flash Club facilitates distributors with a programme to engage and support their All-Flash focussed resellers, from invitation through to onboarding via a fully automated process.

Flash Club supports The B2B Flash campaign activity driven by Silver. Throughout the campaign the EMC flash webpages experienced a large spike in traffic from the 82,000 unique visitors driven by the campaign. During this period 7% of all website traffic, globally, was driven by the initiative resulting in over 40% of all web traffic in some regions.


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